Complacency is the dark side of the success coin. Let Grant Cardone, Richard Branson, and other leaders inspire you to avoid it.
You must have achieved a number of ambitious goals so far. You’ve worked hard to get to where you are. Hopefully, you’ve also acknowledged and celebrated those successes.
But what happens once you’ve finally climbed that mountain that you’d been conquering for so long?
Unfortunately, many business owners sit at the top without asking the critical question:
‘Where do we go from here?’
This is one explanation of complacency, otherwise known as one of the biggest threats to a business.
You see, complacency is failure masked as success. It’s the feeling that you’ve achieved it all and are comfortable in your current position. All too often, people don’t realise that these seemingly positive emotions are mistakes waiting to happen.
Think about it:
What do you do after you’ve reached the mountaintop and enjoyed the view?
That’s right, the only way left to go is down. That’s exactly what happens to your business if you believe that you’ve achieved everything. You get stuck in that alluring feeling of comfort, not willing to disrupt the status quo yet again.
You must resist this siren song and keep levelling up. Here’s what some of the world’s most successful people have to say about how to do it: